Plakat

Futurama - General Motors Ausstellung - Die Zukunft der Schweizer Strassen - Kongresshaus Zürich

1956

Design Carlo Vivarelli

Client General Motors Suisse S.A., Biel, CH

Print Jacques Bollmann AG, Zürich, CH (1920 - 2001)

MediumLinoldruck

Dimensions127 × 90 cm

Country of first appearanceCH

Description«You might think there was a connection between this poster and its red and white neighbour, but apparently not. This one is both older and more futuristic. It portrays a fairly normal highway junction we are all familiar with by now, but in 1956 it must have seemed an incredibly advanced and probably quite frightening vision of the future. The junction is seen from an angle that allows just enough of a 3D impression without spoiling the 2D graphic effect while the green on white lends a sporty atmosphere to the highway, communicating speed.»
Jasper Morrison

Object number06-0482

DepartmentPlakatsammlung

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Exhibitions

Credit LineZürcher Hochschule der Künste / Museum für Gestaltung Zürich / Plakatsammlung