Publikation

Entrepreneurial Strategies for a "Positive Economy"

2018

Participating Institution ZHdK, Departement Kulturanalysen und -Vermittlung, DKV, Zürich, CH gegründet 2007

Publishing Christoph Weckerle

Simon Grand

Author Frédéric Martel FR, geboren 1967

Roman Page CH, geboren 1972

Fabienne Schmuki

MediumPrint, Broschüre; PDF

DimensionsFormat: 28 × 21.3 cm, 92 Seiten

Titles

Untertitel3rd Creative Economies Report Switzerland 2018

UntertitelCreativeEconomies research venture

DescriptionWhich strategies do artists and designers pursue in search of a “positive economy”? How do they interlink contents and contexts in different entrepreneurial settings? What characterises the creative economies in Switzerland? How are the country’s creative industry submarkets developing? This report explores the dynamics of Switzerland’s creative economies. Based on analyses, facts and figures, portraits and mappings, it presents a multi-faceted picture of this industry complex beyond buzzwords like “business” and “creativity.” It thus contributes to understanding new emerging business models.

Object numberCAA-2018-P02-001

DepartmentArchiv ZHdK

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Credit LineZürcher Hochschule der Künste / Archiv